Our History

Every. Second. Counts.

"It was an evening when our daughter came home with an injury that made us realize we didn't know where our first aid kit was. That feeling of not having control over our own safety was something we wanted to change, and that's how Safly was born."

"We founded Safly to provide every home with the security and equipment needed in times of emergency - and we choose to do it in style."

You know how important it is to have a first aid kit and fire equipment at home, but you may not know that unfortunately: 

• Last year on average there were 16 residential fires in Sweden - every day.
• In the accident, 2 people died - this week.

Statistics from the year 2022 MSB (Swedish Civil Contingencies Agency)

We wish we could say that we see a trend where the number of home fires decreases annually, but unfortunately, we cannot say that. Not yet. 

"But as you know, many have the 'usual' safety equipment at home to prevent fires and accidents in the home. Yet, it is not always enough to extinguish all fires, alleviate all injuries, and prevent fatal accidents in crisis situations, which led us at Safly to ask the question, why then?" 

"Unfortunately, we do not have all the answers to that question, but one thing we know is,"

And that is that many do not know or have forgotten exactly where their safety equipment is at home and therefore do not have time to extinguish the fire or alleviate the accident in time when the emergency arises.  

"That is why we at Safly make safety equipment that is designed to be a part of your decor."

So that you always have a sense of security and know where the products are.

That's the reason why Safly was founded, and our goal is to reduce the boring numbers by getting you to act in time in situations where Every. Second. Counts.